In an effort to minimize their carbon footprint, Starbucks Korea revealed their plan to “become resource positive” and reduce their carbon footprint.
In 2020, the world saw a drastic increase in the utilization of single-use plastics as a result of the pandemic. In coffee shops, this routinely meant customers could no longer bring their own mugs/cups to order coffee but with vaccinations rolling out and the environmental costs calculated, Starbucks Korea steps in the right direction.
Along with the effort to reduce single-use plastics, they are also expanding plant-based food and beverage choices, highlighting the use of local ingredients, use new power-efficient technologies in their stores, and they will introduce all-new electric vehicles to supply all of their Korean chains by 2024. The Korean branch of Starbucks is paving the way for the Starbucks corporation and hopefully, other countries follow suit. Read more about their press release here.