{"id":11975,"date":"2020-11-17T09:59:15","date_gmt":"2020-11-17T09:59:15","guid":{"rendered":"https:\/\/bartalks.net\/?p=11975"},"modified":"2021-01-01T15:30:51","modified_gmt":"2021-01-01T15:30:51","slug":"ben-jerrys-pays-800000-premium-over-fairtrade-for-cocoa","status":"publish","type":"post","link":"https:\/\/bartalks.net\/ben-jerrys-pays-800000-premium-over-fairtrade-for-cocoa\/","title":{"rendered":"BEN &#038; JERRYS PAYS $800,000 PREMIUM OVER FAIRTRADE FOR COCOA"},"content":{"rendered":"\n<p><a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.benjerry.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" class=\"rank-math-link\">Ben &amp; Jerry\u2019s<\/a> will be paying $800,000 (\u00a3606,000) over the next year, on top of the Fairtrade premium price it already pays for cocoa farmers.<\/p>\n\n\n\n<p>The company says it is committing itself to \u201ceconomic justice\u201d for its cocoa farmers in C\u00f4te d\u2019Ivoire by bringing the amount it pays for the cocoa in its ice cream in line with <a aria-label=\"Fairtrade\u2019s Living Income Reference Price (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/www.fairtrade.net\/issue\/living-income\" target=\"_blank\" class=\"rank-math-link\">Fairtrade\u2019s Living Income Reference Price<\/a>.<\/p>\n\n\n\n<p>Fairtrade Living Reference Prices are calculated based on:<\/p>\n\n\n\n<ul><li>Costs of living<\/li><li>Costs of sustainable production<\/li><li>Productivity benchmarks<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"650\" height=\"456\" src=\"https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650.jpg\" alt=\"\" class=\"wp-image-11982\" srcset=\"https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650.jpg 650w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-300x210.jpg 300w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-16x12.jpg 16w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-265x186.jpg 265w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-561x394.jpg 561w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-364x255.jpg 364w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-608x427.jpg 608w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-68x48.jpg 68w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-137x96.jpg 137w, https:\/\/bartalks.net\/wp-content\/uploads\/2020\/11\/LivingIncomeBenchmarkDiagram_650-150x105.jpg 150w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure>\n\n\n\n<p>The Fairtrade Foundation reports the living income is calculated to be $2.50 (\u00a31.87) a day for cocoa farmers in C\u00f4te d\u2019Ivoire. Most cocoa farmers in the region currently live in extreme poverty on less than a dollar a day.<\/p>\n\n\n\n<p>In total, Ben &amp; Jerry\u2019s will be paying $800,000 (\u00a3606,000) over the next year, on top of the Fairtrade premium price it already pays.<\/p>\n\n\n\n<p>Ben &amp; Jerry\u2019s values-led sourcing manager Cheryl Pinto says, <\/p>\n\n\n\n<blockquote class=\"wp-block-ugb-blockquote ugb-blockquote ugb-1acceac ugb-blockquote--v3 ugb-blockquote--design-plain ugb-main-block\"><style>.ugb-1acceac .ugb-blockquote__quote{width:70px !important;height:70px !important}.ugb-1acceac .ugb-blockquote__text{font-size:15px !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-blockquote__item\"><svg viewbox=\"0 0 50 50\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"ugb-blockquote__quote\" width=\"70\" height=\"70\"><path d=\"M22.6 12.8c-1.9.5-3.7 1.2-5.3 2.1-1.6.9-3.1 1.9-4.3 3-1.2 1.1-2.2 2.4-2.9 3.7-.7 1.3-1.1 2.7-1.1 4 0 1.2.1 1.8.3 1.8.8 0 1.5-.3 2.4-.9.8-.6 1.9-.9 3.3-.9 2.1 0 3.9.8 5.4 2.4 1.5 1.6 2.3 3.7 2.3 6.2s-1 4.6-2.9 6.4c-1.9 1.8-4.3 2.6-7.3 2.6-1.8 0-3.4-.4-4.9-1.1-1.5-.8-2.8-1.8-3.9-3.1s-2-2.8-2.6-4.6C.3 32.5 0 30.6 0 28.6c0-3 .6-5.8 1.8-8.3 1.2-2.5 2.8-4.8 4.9-6.7 2-1.9 4.4-3.5 7.2-4.6 2.8-1.2 5.6-1.8 8.6-2v5.8zm27.4 0c-1.9.5-3.7 1.2-5.4 2.1-1.7.9-3.1 1.9-4.3 3-1.2 1.1-2.2 2.4-2.9 3.7-.7 1.3-1.1 2.7-1.1 4 0 1.2.1 1.8.4 1.8.8 0 1.5-.3 2.3-.9.8-.6 1.9-.9 3.3-.9 2 0 3.8.8 5.3 2.4 1.5 1.6 2.3 3.7 2.3 6.2s-1 4.6-2.9 6.4c-2 1.8-4.4 2.6-7.3 2.6-1.7 0-3.3-.4-4.8-1.1-1.5-.8-2.8-1.8-3.9-3.1s-2-2.8-2.7-4.6c-.7-1.8-1-3.7-1-5.7 0-3 .6-5.8 1.8-8.3 1.2-2.5 2.8-4.8 4.9-6.7 2-1.9 4.4-3.5 7.2-4.6 2.8-1.2 5.7-1.8 8.8-2v5.7z\"><\/path><\/svg><div class=\"ugb-blockquote__content\"><p class=\"ugb-blockquote__text\">We\u2019re committed to working for economic justice through our ice cream. There\u2019s so many threads in this story between climate resilience and colonialism and racism when you think about how the colonial global trade system works and how much has been extracted from countries, especially in West Africa.<\/p><\/div><\/div><\/div><\/div><\/blockquote>\n\n\n\n<p>Cocoa being the key ingredient in the $130bn chocolate industry, but the smallholder farmers who grow it are yet some of the poorest in the world.&nbsp;<\/p>\n\n\n\n<p>Cocoa farmers do not earn a living income by most standards. One issue that this situation is attributed to, is the way cocoa is traded. <\/p>\n\n\n\n<p>Governments in C\u00f4te d\u2019Ivoire and Ghana, which produce around 60 per cent of the world\u2019s cocoa, set the prices in consultation with the buyers.&nbsp;Between the consumers and the farmers, the processing giants in the middle of the chain is in control over how much they pay producers. This is an issue some readers from the region have written to Bartalks about over the last few months.<\/p>\n\n\n\n<p>In total, Fairtrade chocolate, most of which isn\u2019t sold on living income terms, accounts for only 6% of the chocolate sold globally.<\/p>\n\n\n\n<p>This year, the Ivorian and Ghanian governments increased the price of cocoa by introducing a <a aria-label=\"Living Income Differential (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/bartalks.net\/?s=Living+Income+Differential\" target=\"_blank\" class=\"rank-math-link\">Living Income Differential<\/a>, a $400 premium per tonne above the market price, that all cocoa buyers have to pay. <\/p>\n\n\n\n<p>The new government legislation has brought the market price closer to the Fairtrade Living Income Reference price of $2.20 per kilo, and Ben &amp; Jerry\u2019s decided to use the opportunity to close the gap for the cocoa in its ice cream.<\/p>\n\n\n\n<p>Ben &amp; Jerry\u2019s paying a Fairtrade Living Income Price Differential adds about $133 per tonne on top of the government&#8217;s $400 per tonne. The company estimates this will generate an extra $120 per farmer, per year.<\/p>\n\n\n\n<p>Cheryl Pinto adds,<\/p>\n\n\n\n<blockquote class=\"wp-block-ugb-blockquote ugb-blockquote ugb-a02d5b9 ugb-blockquote--v3 ugb-blockquote--design-plain ugb-main-block\"><style>.ugb-a02d5b9 .ugb-blockquote__quote{width:70px !important;height:70px !important}.ugb-a02d5b9 .ugb-blockquote__text{font-size:15px !important}<\/style><div class=\"ugb-inner-block\"><div class=\"ugb-block-content\"><div class=\"ugb-blockquote__item\"><svg viewbox=\"0 0 50 50\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"ugb-blockquote__quote\" width=\"70\" height=\"70\"><path d=\"M22.6 12.8c-1.9.5-3.7 1.2-5.3 2.1-1.6.9-3.1 1.9-4.3 3-1.2 1.1-2.2 2.4-2.9 3.7-.7 1.3-1.1 2.7-1.1 4 0 1.2.1 1.8.3 1.8.8 0 1.5-.3 2.4-.9.8-.6 1.9-.9 3.3-.9 2.1 0 3.9.8 5.4 2.4 1.5 1.6 2.3 3.7 2.3 6.2s-1 4.6-2.9 6.4c-1.9 1.8-4.3 2.6-7.3 2.6-1.8 0-3.4-.4-4.9-1.1-1.5-.8-2.8-1.8-3.9-3.1s-2-2.8-2.6-4.6C.3 32.5 0 30.6 0 28.6c0-3 .6-5.8 1.8-8.3 1.2-2.5 2.8-4.8 4.9-6.7 2-1.9 4.4-3.5 7.2-4.6 2.8-1.2 5.6-1.8 8.6-2v5.8zm27.4 0c-1.9.5-3.7 1.2-5.4 2.1-1.7.9-3.1 1.9-4.3 3-1.2 1.1-2.2 2.4-2.9 3.7-.7 1.3-1.1 2.7-1.1 4 0 1.2.1 1.8.4 1.8.8 0 1.5-.3 2.3-.9.8-.6 1.9-.9 3.3-.9 2 0 3.8.8 5.3 2.4 1.5 1.6 2.3 3.7 2.3 6.2s-1 4.6-2.9 6.4c-2 1.8-4.4 2.6-7.3 2.6-1.7 0-3.3-.4-4.8-1.1-1.5-.8-2.8-1.8-3.9-3.1s-2-2.8-2.7-4.6c-.7-1.8-1-3.7-1-5.7 0-3 .6-5.8 1.8-8.3 1.2-2.5 2.8-4.8 4.9-6.7 2-1.9 4.4-3.5 7.2-4.6 2.8-1.2 5.7-1.8 8.8-2v5.7z\"><\/path><\/svg><div class=\"ugb-blockquote__content\"><p class=\"ugb-blockquote__text\">Brands tend to focus on productivity and quality. They think farmers just need to grow more because then they can sell more and make more money. But price is still so critical \u2013 if we don\u2019t increase prices farmers are never going to get out of the poverty cycle.<br><br>You can\u2019t talk about climate change and climate resilience without economic justice. A farmer needs to be able to feed herself and her family before she feeds the world.<\/p><\/div><\/div><\/div><\/div><\/blockquote>\n\n\n\n<p>Ben &amp; Jerry\u2019s says the long-term plan is to introduce living incomes in their other global supply chains, too and has already started working on the cocoa for its \u201cchunks and swirls\u201d and with Fairtrade on vanilla. &nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ben &#038; Jerry\u2019s will be paying $800,000 (\u00a3606,000) over the next year, on top of the Fairtrade premium price it already pays for cocoa farmers.<\/p>\n","protected":false},"author":27,"featured_media":12008,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[1835,1701],"tags":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/posts\/11975"}],"collection":[{"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/comments?post=11975"}],"version-history":[{"count":0,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/posts\/11975\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/media\/12008"}],"wp:attachment":[{"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/media?parent=11975"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/categories?post=11975"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bartalks.net\/wp-json\/wp\/v2\/tags?post=11975"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}