FLASH COFFEE LIVES UP TO NAME. EXPANDS ASIA BUSINESS RAPIDLY

Singapore-based coffee startup Flash Coffee opened up two new stores in South Korea. This marks the company’s sixth Asian Pacific market in its plans of rapid expansion.

Both stores in South Korea are in the Gangnam district — one in Yeoksam and the other a flagship two-storey in Sinsa.

South Korea is filled with coffee enthusiasts and our coffee consumption rate ranks within the top 10 in the world. We are confident that our high-quality beverages crafted by award-winning baristas at Flash Coffee will appeal to South Korean coffee lovers. Our goal is to make our speciality coffee accessible to all.

Managing director of Flash Coffee Korea Un Koh

Flash Coffee uses a convenient business model where customers can order on an app, with options for store pick up or delivery. The startup first launched in Jakarta in January 2020 and expanded into its home turf in October of the same year. Since obtaining a $15 million investment in April this year, Flash Coffee has been on a rapid expansion and plans to open 300 new stores by the end of 2021.

At the start of October this year, the coffee startup just expanded to Hong Kong. On top of that, Flash Coffee has opened up 8 more new stores in Singapore in the last month alone, making a total of 28 stores islandwide. The coffee startup now operates over 200 outlets across the region, including Singapore, Indonesia, Thailand, Hong Kong, Taiwan and South Korea. The company has also revealed plans to open up in Japan in the near future.

At this rate of expansion, and its growing popularity, the idea of Flash Coffee becoming a household name for coffee in Asia might not be that far fetched at all.

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