Every year the Fairtrade organisation in the UK puts on a pretty good event – the Fairtrade Fortnight, and this year is no different. As the name indicates, the event lasts a couple of weeks and has many ways it encourages you to get involved.
Bartalks has registered to attend a webinar on 2nd March, titled ‘Boosting Supply Chain Climate Resilience’, and we are particularly excited for this event, not least because the panel will include Cheryl Pinto, Values Led Sourcing at Ben & Jerry’s. Ben & Jerry’s are one of the better-known and loved brands that are blazing the trail for sustainable and fair sourcing of cocoa in the food industry. If you want to sign up head over to the registration page.
The online event has an anthropomorphic, fun design, with ‘tents’ for storytelling, foodies, and the like. It’s colourful and clearly aimed to be attractive to a younger audience while not feeling childish. It works!
In the Exhibition area, one girl, aged 9 years old has written a better mission statement than many corporates have achieved. Here’s what she said:
Do not miss the offers page as well, since there are some great deals going, including from Tony’s Chocolonely, Ben & Jerry’s, and Chocolate and Love. The page has discount codes you can use for the duration of the festival as well as competitions.
